In the world of marketing, your niche is that unique corner of the market place that belongs to you. It is the people you serve, their problems you help solve plus your unique solutions to these problems, all rolled into one. In my work with women small business owners I am strongly in favour of niching the small business and operating as a specialist Read More...
A funny story about this happened to me on the New York City subway. I got on the train to go home from work. I usually read or listen to something educational. This time I was reading Blair Singer's book "Sales Dogs" and it got these two guys attention. The one asked me what a 'sales dog' was. I had just started the book so I answered based on what I knew from taking a training with Blair Read More...
One of the best ways to start making money on a website is with affiliate marketing. Affiliate marketing is when you recommend products from another person's website and if the visitor you send purchases something you get a percentage of the purchase. This percentage varies depending on the product and is higher for downloadable products Read More...
I love this...this is very funny. If you are interested in starting a business...you must focus on a smaller group. It is far better to be a big fish in a small pond rather than a small fish in an ocean.
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